Feb 09, 2017
Vimeo Brand Guidelines
Important Stuff To Keep In Mind
- When making a reference to Vimeo, your reference must be truthful, and not suggestive of anything other than the truth, and you cannot imply that you are affiliated with, sponsored by, or endorsed by Vimeo. Thanks.
- “Vimeo” is our proper name when written in text and should be capitalized as such. Capital V, lowercase other letters. “Vimeo On Demand” is three words, all capitalized.
- When making a textual reference to Vimeo, please do not link to anything except vimeo.com or vimeo.com/ondemand.
- Please observe the guidelines below.
Downloads
These are our official logos, icons, and screenshots. Please read the next section for usage guidelines.
Using Vimeo Logo and Icons
These are our official logos, icons, and screenshots. Please read the next section for usage guidelines.
Correct Colors
Correct Spacing: Vimeo Logo
The Vimeo logo should have a margin of clear space on all sides around it equal to half of the Vimeo typeface x-height. No other elements (text, images, other logos, puppy GIFs, etc.) can appear inside this clear space.
Correct Spacing: Vimeo Logo
When using the Vimeo “v” icon on a square background, please maintain padding and placement exactly as displayed. This padding is based on the dimensions of the container and ensures that the icon will read correctly.
When used without a background, the icon should have clear space on all sides, in proportion with the prescribed padding. Please ensure that no other elements (text, images, other icons, lasers, etc.) appear within this space.
Staff Pick Laurels
Congrats on your amazing video! Creators who receive a Staff Pick are welcome to use the official Vimeo Staff Pick laurels to promote the chosen video all over the internet. Just follow these guidelines:
Guidelines
- These images can only be used in association with a video that has been added to the Staff Picks channel and has a Staff Pick laurel on Vimeo.com.
- You should not alter these images in any way without express permission from Vimeo.
- These images cannot be re-used on Vimeo.com.
- You cannot use the laurel as your profile picture or in your profile cover video.
- You also cannot apply the Staff Pick laurel to the thumbnail of a separate version of the video on Vimeo.com. Only one version of the video can have the Staff Pick laurel. Other Vimeo creators associated with the production of the video can be added to the “Credits” section of the Staff Picked video, which will allow them to feature it on their Vimeo profile.
Downloads
Additional honors:
If your Staff Pick was included in one of the following programs, you may use the appropriate image in place of, or in addition to, the regular Staff Pick laurel.
