Feb 09, 2017

Vimeo Brand Guidelines

Important Stuff To Keep In Mind

  • When making a reference to Vimeo, your reference must be truthful, and not suggestive of anything other than the truth, and you cannot imply that you are affiliated with, sponsored by, or endorsed by Vimeo. Thanks.
  • “Vimeo” is our proper name when written in text and should be capitalized as such. Capital V, lowercase other letters. “Vimeo On Demand” is three words, all capitalized.
  • When making a textual reference to Vimeo, please do not link to anything except vimeo.com or vimeo.com/ondemand.
  • Please observe the guidelines below.

Downloads

These are our official logos, icons, and screenshots. Please read the next section for usage guidelines.

Vimeo Logo
Vimeo Logo
Source
ZIP / 1MB
Vimeo Icon
Vimeo Icon
Source
ZIP / 3MB

Using Vimeo Logo and Icons

These are our official logos, icons, and screenshots. Please read the next section for usage guidelines.

Correct Colors

Vimeo-logo-blue
Name
Vimeo Blue
RGB
23 213 255
HEX
#17D5FF
CMYK
60, 0, 2, 0
vimeo-logo-dark
Name
Vimeo Black
RGB
10 14 18
HEX
#0A0E12
CMYK
77, 68, 64, 82
vimeo-logo-white
Name
Vimeo White
RGB
250 252 253
HEX
#FAFCFD
CMYK
1, 0, 0, 0

Staff Pick Laurels

Congrats on your amazing video! Creators who receive a Staff Pick are welcome to use the official Vimeo Staff Pick laurels to promote the chosen video all over the internet. Just follow these guidelines:

Guidelines

  • These images can only be used in association with a video that has been added to the Staff Picks channel and has a Staff Pick laurel on Vimeo.com.
  • You should not alter these images in any way without express permission from Vimeo.
  • These images cannot be re-used on Vimeo.com.
    • You cannot use the laurel as your profile picture or in your profile cover video.
    • You also cannot apply the Staff Pick laurel to the thumbnail of a separate version of the video on Vimeo.com. Only one version of the video can have the Staff Pick laurel. Other Vimeo creators associated with the production of the video can be added to the “Credits” section of the Staff Picked video, which will allow them to feature it on their Vimeo profile.

Downloads

Additional honors:

If your Staff Pick was included in one of the following programs, you may use the appropriate image in place of, or in addition to, the regular Staff Pick laurel.